Are you targeting the right buyers? Download the State of the Buyer Report: Future of Work Edition. Learn More

Solutions
- Journey Acceleration
  Accelerate the sales cycle with relevant, dynamic content delivery.
  Learn More
  ABM Content Syndication
  Put your best content in front of top global accounts.
  ABM Display Advertising
  Advertise to the accounts showing in-market activity.
  ABM Social Advertising with LinkedIn Ads
  Maximize exposure on the largest B2B social network.
  ML Insights
  Make data-driven decisions that drive conversions and ROI.
  ML Measurement
  Get full visibility into revenue and pipeline impact.
  Integrations
  Streamline collaboration with MAP, CRM, and LinkedIn integrations.
Case Studies
Resources
Company
Request Demo

Are you targeting the right buyers? Download the State of the Buyer Report: Future of Work Edition.

4 Benefits of Using eBooks In Your Content Marketing Strategy

By Nick Price

B2B Lead Gen

05

October

business2community.com

Are you using eBooks as part of your content marketing strategy? Although actual lengths vary, eBooks are a great way to help with your demand generation.

If done correctly, they offer several distinct benefits that make them an integral part of a thorough content marketing strategy. The following are several of the most important benefits of eBooks for demand generation.

Long-form content generally allows a business to establish credibility and expertise more than it can through short-forms like blog articles.

Nick Price

Blog

B2B Lead Gen

A Day In The Life as an Apprentice at Madison Logic

B2B Lead Gen

Introducing Journey Acceleration Measurement on ML Platform: Advanced Measurement Visibility into Pipeline Impact and Marketing ROI

B2B Lead Gen

Global ABM Platform Madison Logic Releases Advanced Measurement Capabilities that Demonstrate Pipeline Impact and Marketing ROI

Be the first to know

Subscribe to receive the latest B2B marketing research, whitepapers, articles, infographics, ML news, and more.