Convert your best accounts faster
Identify and prioritize the accounts that matter most. Then engage them across multiple channels to accelerate the buyer’s journey. All from one powerful account-based marketing platform.
We help the world’s fastest-growing companies grow faster
Madison Logic delivers clear pipeline impact and marketing ROI
3
x
Conversion to marketing qualified accounts
2
x
Sales conversion rate
66
%
Decrease in time spent qualifying leads
Don’t take our word for it. Marketers love Madison Logic.
Prioritize the right accounts. Engage the right people. Optimize for impact.
Madison Logic uses the world’s leading purchase intent data signals to help marketers accelerate the buyer’s journey and drive pipeline.
ABM Content Syndication
Engage in-market accounts with the most relevant content as they research and evaluate solutions like yours.
ABM Display Advertising
Drive consideration with accounts showing purchase intent at every stage of the buying process.
ABM Social Advertising
Integrate with LinkedIn, the world’s largest B2B social network, to maximize engagement with your best accounts.
Want to convert opportunities into revenue? Journey Acceleration® can help.
Journey Acceleration is a comprehensive ABM strategy that ensures the most relevant message and content is delivered to in-market accounts. Speed up the sales cycle by engaging accounts across multiple channels while making optimizations based on in-depth performance data.
Volume
Create more opportunities for sales to close.
Velocity
Accelerate target accounts through the sales cycle faster.
Value
Grow the average and total size of your pipeline and revenue.
How Journey Acceleration works
1
Identify the best accounts to target
Leverage the most comprehensive purchase intent signals to prioritize the best companies and content from three proprietary and licensed data sources.
2
Activate campaigns across multiple channels
Increase engagement across all stages of the buyer journey and engage global prospects through dynamically optimized ABM Content Syndication, ABM Display Advertising, and LinkedIn advertising.
3
Measure and validate performance and impact
Understand how accounts engage across multiple channels and confidently optimize for conversions. One set of accounts. Three channels. One ABM platform.
Integrated with the top sales, marketing, and social platforms.
