New! Identify and Engage Buying Groups with AI-enhanced sales outreach within Gong Engage. Learn More
Madison Logic in the news
Learn about new product releases, exciting company updates, and more.
Navigating the Fall of the Individual Buyer and the Rise of the Buying Committee
Learn more- ABM
- Account-Based Marketing
- B2B
- B2B Marketing
- buying committee
- Lead Generation
- lead nurturing
- nature vs nurture