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Attachmate Achieves 900% Lift in CTR Using Madison Logic’s Display Nurturing™ Suite
23
September
Madison Logic recently introduced Attachmate to their Display Nurturing™ Suite and the results were outstanding. We almost immediately experienced a 900% lift in CTR, and have begun to nurture these contacts into viable sales opportunities. Through Madison Logic’s expertise and campaign optimization techniques, we’ve been able to improve performance along the way. Additionally, Madison Logic has proven to be a trusted resource to our marketing leadership team, assisting with designing reports and metrics that demonstrated success to our global executive team.
-Christine Meyers
Sr. Product Marketing Manager, Attachmate
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