Shark Week may be over, but the marketing lessons don’t have to end there. Sure, it’s possible to target leads like a great white shark. But as marketers, we can also draw inspiration from other aspects of the world around us.
Check out these 5 B2B marketing lessons from Mother Nature:
Stand out from the competition:
Male peacocks show off their colorful plumage, while House Wrens and other birds use songs to attract potential mates. On a similar note, marketers can target their prospects with the right content.