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Technology leadership and high customer satisfaction reviews drive top rankings among B2B marketing solution providers
NEW YORK, NY — September 14, 2023 — Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced that it set a new company record with 48 total badges in the G2 Fall 2023 Grid® Reports. The company was recognized as a High Performer across 16 categories and a Leader across 15 categories, most notably for Account-Based Advertising – Overall, Buyer Intent Data Providers – Overall, and Account-Based Analytics – Overall. These rankings are backed by customer reviews on G2, which continue to praise Madison Logic for its intent data, ability to deliver predictable ROI when executing a data-driven, multi-channel ABM strategy, and best-in-class customer support.
“We are honored to be recognized across so many categories in the G2 Fall 2023 Grids,” said Tom O’Regan, CEO of Madison Logic. “These customer reviews validate our continued efforts to empower enterprise marketers with best-in-class technology and industry-leading data that drives more efficiency and value from their multi-channel ABM strategies. We remain committed to delivering exceptional solutions that help our clients increase engagement and accelerate conversion across the sales cycle.”
In the G2 Fall 2023 Grids, Madison Logic was named a Leader across 15 categories:
The company received High Performer across 16 categories:
Additional category badges of note:
The quarterly G2 Grids are calculated based on overall customer satisfaction and market presence within a product category. Madison Logic customers have consistently praised the company for its market-leading, data-driven approach that empowers them to convert their best accounts faster. Recent customer review highlights include:
Madison Logic’s continued Leader badges and recognition in the Buyer Intent Data Providers and Marketing Account Intelligence categories reaffirm the value marketers place on ML Insights, a combined data set that provides global enterprise B2B organizations with a holistic signal of the companies demonstrating the highest propensity to purchase. This allows marketers to identify in-market accounts, prioritize the right individuals to engage within an organization, identify content most likely to accelerate the sales cycle, and optimize the account experience with better metrics that validate engagement and pipeline impact. Marketers leveraging ML Insights see improved ROI, driving higher conversion rates with 17% more pipeline volume, 33% greater pipeline value, and 28% faster pipeline velocity.
To learn more about what other customers say about Madison Logic and contribute to its reviews, visit the Madison Logic G2 review page.
For more information about how Madison Logic helps the world’s fastest-growing companies grow faster, visit www.madisonlogic.com.
About Madison Logic
The ML Platform, a global multi-channel ABM activation and measurement platform, enables enterprise organizations to leverage a proprietary combined data set to identify the accounts most likely to purchase, accelerate the customer journey, and shorten sales cycles to positively impact ROI. Madison Logic empowers B2B marketers to convert their best accounts faster by finding and engaging with the most influential individuals throughout the buyer’s journey. Visit madisonlogic.com for more information.