Unlock more value from ABM marketing

We partner with global marketing powerhouses to deliver advanced ABM insights that enhance account identification, campaign optimization, and performance validation.

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Powerful partnerships that deliver competitive advantage

LinkedIn + Madison Logic

LinkedIn is a top ABM marketing channel. When combined with Madison Logic, marketers gain the ability to view the account-level impact of campaigns alongside other paid media efforts and ultimately get more value from their paid media spend.

  • Accurately measure ABM through the revenue cycle.
  • Personalize marketing messaging based on engagement signals.
  • Measure account-level impact to pipeline and revenue across key paid media channels.
  • Influence account scoring and trigger personalized nurture programs.

Merkle B2B + Madison Logic

Merkle B2B is a leading data-driven customer experience management company. The combined audience and multi-channel marketing intelligence from Merkle B2B and Madison Logic enables marketers to drive client strategy by identifying and prioritizing the most active buyers. We’re also pleased to partner with Merkle B2B on an ABM Certification program that teaches marketers how to execute the most successful, full-funnel, always-on digital ABM campaigns.

  • Enhanced access to LinkedIn and the ML Platform.
  • Inform and elevate client strategy with ML Insights.
  • Identify and prioritize the best companies and content across key paid media channels.
  • Optimize your ABM campaigns for the highest ROI.

Interested in partnering with Madison Logic?

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