Mobile ads are a common tool for marketers since more and more of users’ browsing is on mobile phones. A study shows us that the biggest ad revenue is brought back by search and social media since the user’s first instinct is to “pick up the phone and Google it.” Let’s see how you can choose the right mobile ad approach:
Let them know but give them space
Mobile ads are good at reaching users in their spare time. When they are far away from their computers or laptops and access the same websites or apps, they and still find out about an offer that would convince them to buy.
